My partners in Japan are really using their relationships and talent to drum up business. This evening, I look at LinkedIn and see that many of my friends have hundreds of contacts, whereas I have a few dozen linked to me. I decide that it's time to open up to more people, and go through my contact list. So I invite those who are already on LinkedIn. If they are there, I imagine they don't mind being contacted for business unless they strongly dislike me.
Funny how this alone makes me feel like I have established something. When you are a start-up, you can't be shy about asking. They may say "no", but at least you have asked. It's not like the old days where you could sit at your desk and wait for someone to drop an assignment in your lap.
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